Like any successful company, great leadership and vision allows AREA to achieve its mission year after year.

Troy Greer

Lovelace Health System

Troy Greer is market president and chief executive officer of Lovelace Health System.

Troy previously served Lovelace Health System for 13 years, as CEO of Lovelace Westside Hospital from 2007-2012 and as CEO of Lovelace Medical Center (LMC) from 2012-2020. After serving as president and CEO of Boone Health in Columbia, Missouri, where he oversaw the system’s 392-bed Magnet-accredited medical center, medical group and its services across 25 counties, Troy returned to Albuquerque.

Troy has been named a top-performing CEO by New Mexico Business Weekly and an honoree of the publication’s Forty Under 40 award, which recognizes leadership of those under 40 years old who are helping shape and improve the state. Under his leadership, LWSH was named among the top 50 Best Places to Work in Healthcare in the nation, according to Modern Healthcare magazine. It was also named a Top Performer on Key Quality Measures from The Joint Commission and earned a Roadrunner Recognition from New Mexico Quality Award. Under Troy’s leadership at LMC, the hospital was named to Modern Healthcare’s Best Places to Work in Healthcare three years running. LMC also earned the Platinum Award of Quality in 2016.

Troy earned his Master of Science in Healthcare Administration and Master of Business Administration from the University of Alabama-Birmingham. Troy also earned his Bachelor of Science from the University of Alabama. Greer a board chair of Make-A-Wish Foundation of New Mexico.

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